Custom Shirts, Polos and Tees with Your Logo

Cotton, polyester, or a blend

Ring-spun cotton is softer than standard cotton and is what makes a tee feel like something a person bought rather than something they were given. It is the right choice for events, retail, and anything meant to be worn casually.

Performance polyester wicks moisture and holds a printed color well. It is the standard for golf outings, field staff, warehouses, and any environment where people sweat. The trade-off is that polyester traps odor more than cotton over a long day.

Blends sit in the middle and are the safe default for a mixed audience. A poly-cotton blend drapes better than pure cotton, shrinks less, and takes both printing and embroidery cleanly.

Embroidery or screen print

Embroidery stitches the design into the fabric. It reads as professional, it survives hundreds of washes, and it is the expected finish on a polo or a button-up. Cost is driven by stitch count, not by the number of colors, so a dense logo with fine detail costs more than a simple one. Very small text does not embroider well at any price, because the needle cannot resolve it.

Screen printing is the right method for tees and for large designs. Cost is driven by the number of colors and the number of print locations. It is the economical choice at volume and the only sensible way to print a large graphic across a chest or back.

Heat transfer and direct-to-garment handle photographic artwork and very small quantities, with a softer hand than older transfer methods but less longevity than screen print.

Getting sizes right

This is where apparel orders actually fail. Ordering a straight run of sizes without knowing the audience leaves you with a box of extra small shirts and nobody left to give a 2XL to. Collect sizes in advance whenever you can, even informally. When you cannot, weight the run toward large and extra large for a general adult audience in the United States, and order a meaningful number of 2XL and 3XL rather than a token few.

Men’s and women’s cuts are not interchangeable. A women’s cut is shaped at the waist and has a different sleeve and shoulder, and offering only unisex sizing quietly tells half your audience the shirt was not made for them. If the budget allows one thing, let it be both cuts rather than one more print color.

The part that costs a sale

Order a sample and wash it before you commit to a full run. Fabric weight, shrinkage, and how a print survives a hot dryer vary enormously between blanks that look identical in a catalog photograph. A shirt that shrinks two sizes or cracks its print after three washes is worse than no shirt at all, because the recipient associates the failure with your brand rather than with the supplier.

Also decide honestly whether you need a premium brand name on the label. On a golf outing or an executive gift, a recognized apparel brand carries real weight. On a staff tee or a trade show giveaway, nobody checks the label and the money is better spent on a heavier fabric or a second print location.

Matching the shirt to the occasion

Performance polos suit client events, golf days, sales teams, and anyone representing the company in public. Button-up shirts, including wrinkle-free travel styles, work for trade show staff and hospitality, where people are on their feet all day and still need to look pressed. Cotton tees belong at volume events, onboarding kits, and anywhere the goal is reach rather than polish. Browse the full selection in Apparel & Accessories.